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Sign Up for Annual Data Packages and Access 100+ Years of Back Issues

New data subscription options deliver a year’s worth of Music Trades reports bundled at a cost-effective rate. Subscribe to get the newest reports the moment they’re released.

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U.S. retail sales data highlights music product categories post-COVID, showing a return to historic sales norms and shifts in consumer preferences.

Just Released:2026 Industry Census Report – Sales Slow As The Industry Faces $627 Million Tax Bill

Just as the supply COVID chain disruptions were fading from memory, chaotic tariff policies sowed uncertainty and handed the industry a $627 million tax bill. Any wonder that sales trended down? The Music Products Industry as defined by this report includes the full range of musical instruments-frets, winds, keyboards, printed music, and percussion—along with professional audio products designed for live sound applications, multi-track recording software, DJ and sound creation tools, and a host of related accessories. The estimated U.S. retail value these products declined 0.8% to $8.2 billion in 2025, from the $8.3 billion level in 2024.

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2026 report

Just Released:2026 Top 200 Music Retailers’ Sales Ranking

The Top 200 retailers’ aggregate revenues advance 5.3% to $6.9 billion

Before cheering the revenue gain, it should be noted that it was entirely the result of tariff driven price increase rather than any increase in consumer demand. In 2025, the average tariff rate on imported music products nearly tripled to 14.8%, tagging the industry suppliers with a whopping $627 million tax bill. Suppliers and retailers alike compressed their margins to minimize price hikes, however, the magnitude of additional tariff costs—9% of the Top 200 revenues– was simply too large to absorb. 

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Just Released:Industry Imports Tumble For First Half of Year

Environment Of Tariff Uncertainty Challenges Importers

Now, more than one year into an environment of surging tariffs, assessments can be made on how the music industry has been impacted. For the full year of 2025, the industry paid $519,132,483 in tariffs, compared with $164,355,815 in 2024. During that period, the total value of all products covered in this report declined 10.7%. For the first six months of 2026, the decline has accelerated, with the value of all music and audio imports falling 16.06%. During this most recent six-month period, total tariffs collected rose to $225,908,919, compared with $205,266,451 for the first six months of 2025….

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A collection of music accessories, including earplugs, a looper pedal, a microphone, and various cables, with a hand holding a smartphone.

Just Released:The 2026 Market Report for Musical Instruments & Audio Accessories

New report includes sales data for more than two dozen different accessory products.

The accessory category, which includes a wide variety of small goods that complement all musical instruments and audio products, enjoyed strong results in 2025. The estimated retail value of accessory products shipped to the specialized m.i. distribution channel and sold direct to consumers by manufacturers advanced to a record level from the previous year. In this detailed report…

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Featured Data Reports

Inside a guitar store, various electric and acoustic guitars line the walls and displays, showcasing a wide selection of instruments and accessories.

Complete Music Industry Sales Report: 2026 Edition

Find detailed sales statistics on all music and sound equipment: 55 different categories, average unit prices, sales by price point, unit volume, retail and wholesale margins, year-to-date, and 10-year historical data.

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The State of the Online Retail Marketplace: 2025 Edition

The top 50 online music retailers worldwide, ranked by revenues – plus contact information, base country,employee count, products carried, and year-to-year trends. Five years of data included.

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Complete Data

A craftsman drills into a wooden guitar body, showcasing the precision involved in instrument making at a guitar workshop.

Top 100 Suppliers Report

The 100 leading U.S. music companies ranked by the most recent full-year revenues. Also included: employee count and chief executive for each ranked company, plus complete analysis. Excel version includes company contact information and ten years of data.

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A striking blue electric guitar stands prominently in the foreground, surrounded by a colorful array of guitars hanging on the wall behind, showcasing musical variety.

Top 200 Retailers Report

The 200 leading U.S. music retailers ranked by the most recent full-year revenues. Also
included: employee and store counts, productivity statistics, products carried, and year-to-year trends – plus complete analysis. Excel version includes company contact information and five years of data.

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Global 225 Report

This two-part report includes: 1) A list of the leading 225 music companies around the world, ranked by the most recent full-year revenues – plus employee count, CEO, base country, and web address for each. 2) Basic sales and demographic data on 47 countries where music products are sold. Includes complete analysis.
Excel version includes two years of country data and five years of company data.

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Music Industry Census Report

Comprehensive U.S. data on 55 product categories across the music products industry. Find ten years of figures showing sales by unit volume, wholesale and retail value, average unit price, and year-to-year trends. A complete analysis is included.

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Buy All Four

The best price on Music Trades’ four most popular reports: the Music Industry Census, Top 100 Suppliers Report, Top 200 Retailers Report, and Top 225 Global Report.

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A close-up of a guitar neck with a price tag attached, marked €4000, highlighting a premium instrument in a music shop setting.

International Dealer Sales Report

Find sales and company data – including revenues plus employee and location counts – for 327 leading retailers in 58 countries where music products are sold. Includes complete analysis and company profiles on standout retailers around the world. The Excel version includes contact information and market data by country.

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Quarterly Retail Sales Report

A snapshot of the latest U.S. sales in 15 music product categories, plus regional data, analysis, and trends going back eight quarters.

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Import Tracker

The most recent quarter’s import figures for key music product categories by product type, price point, and country of origin, plus year-to-year trends and analysis.

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The State of the Online Retail Marketplace

The top 50 online music retailers worldwide, ranked by revenues – plus contact information, base country, employee count, products carried, and year-to-year trends. Three years of data included.

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2024 Accessory Market Analysis

This all-new report presents three years of data on U.S. retail and wholesale volumes for all key musical instrument and audio accessories that collectively accounted for over $1.2 billion in retail sales in 2023.

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