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Sign Up for Annual Data Packages and Access 100+ Years of Back Issues

New data subscription options deliver a year’s worth of Music Trades reports bundled at a cost-effective rate. Subscribe to get the newest reports the moment they’re released.

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U.S. retail sales data highlights music product categories post-COVID, showing a return to historic sales norms and shifts in consumer preferences.

Just Released:2026 Industry Census Report – Sales Slow As The Industry Faces $627 Million Tax Bill

Just as the supply COVID chain disruptions were fading from memory, chaotic tariff policies sowed uncertainty and handed the industry a $627 million tax bill. Any wonder that sales trended down? The Music Products Industry as defined by this report includes the full range of musical instruments-frets, winds, keyboards, printed music, and percussion—along with professional audio products designed for live sound applications, multi-track recording software, DJ and sound creation tools, and a host of related accessories. The estimated U.S. retail value these products declined 0.8% to $8.2 billion in 2025, from the $8.3 billion level in 2024.

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Pie chart illustrating the top 100 products by revenue in millions. Highlights include Pro Audio at $2,639.8M and Fretted Products at $1,281.0M.

Just Released:2026 Top 100 North American Manufacturer Sales Ranking

Rising prices for essentials crimp discretionary budgets for things like music products.

Combined revenues for the 100 largest U.S.-based suppliers of music products increased 1.9% in 2025 to approximately $10.5 billion, entirely due to tariff related price increases. The employee count increased 1.5% to 24,184. This roster includes a varied collection of enterprises—audio manufacturers, guitar companies, traditional wind instrument makers, software firms, percussion firms, and electronic musical instruments makers. What binds them together is an overlapping distribution network and involvement in the creation, capture, and amplification of music.

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A vibrant guitar shop interior showcasing various electric guitars displayed on walls, with a mirror and seating area visible.

Just Released:1st Quarter Retail Sales Report

Industry Sales Decline 0.7% in the 1st Quarter
Tariff-related price hikes, war-related jitters, and spiking gas prices weigh on industry result.

Under pressure from economic uncertainty, residual inflation, rising energy costs, and geopolitical turmoil, retail sales of music products declined 0.7% to $1,269,334,000 for the first three months of the year, compared to $1,278,723,000 a year ago. The first quarter accounts for just 18% of annual industry sales, slightly ahead of the second quarter, which represents 17% of overall volume. The industry continues to be driven by fourth-quarter sales, which last year accounted for 40% of total sales.

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A collection of music accessories, including earplugs, a looper pedal, a microphone, and various cables, with a hand holding a smartphone.

Just Released:The 2025 Market Report for Musical Instruments & Audio Accessories

New report includes sales data for more than two dozen different accessory products.

The accessory category, which includes a wide variety of small goods that complement all musical instruments and audio products, enjoyed strong results in 2024. The estimated retail value of accessory products shipped to the specialized m.i. distribution channel and sold direct to consumers by manufacturers advanced to a record level from the previous year. In this detailed report…

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Featured Data Reports

Inside a guitar store, various electric and acoustic guitars line the walls and displays, showcasing a wide selection of instruments and accessories.

Complete Music Industry Sales Report: 2026 Edition

Find detailed sales statistics on all music and sound equipment: 55 different categories, average unit prices, sales by price point, unit volume, retail and wholesale margins, year-to-date, and 10-year historical data.

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The State of the Online Retail Marketplace: 2025 Edition

The top 50 online music retailers worldwide, ranked by revenues – plus contact information, base country,employee count, products carried, and year-to-year trends. Five years of data included.

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Complete Data

A craftsman drills into a wooden guitar body, showcasing the precision involved in instrument making at a guitar workshop.

Top 100 Suppliers Report

The 100 leading U.S. music companies ranked by the most recent full-year revenues. Also included: employee count and chief executive for each ranked company, plus complete analysis. Excel version includes company contact information and ten years of data.

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A striking blue electric guitar stands prominently in the foreground, surrounded by a colorful array of guitars hanging on the wall behind, showcasing musical variety.

Top 200 Retailers Report

The 200 leading U.S. music retailers ranked by the most recent full-year revenues. Also
included: employee and store counts, productivity statistics, products carried, and year-to-year trends – plus complete analysis. Excel version includes company contact information and five years of data.

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A technician carefully assembles a brass instrument in a workshop, surrounded by tools and machinery, highlighting craftsmanship and precision.

Global 225 Report

This two-part report includes: 1) A list of the leading 225 music companies around the world, ranked by the most recent full-year revenues – plus employee count, CEO, base country, and web address for each. 2) Basic sales and demographic data on 47 countries where music products are sold. Includes complete analysis.
Excel version includes two years of country data and five years of company data.

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Music Industry Census Report

Comprehensive U.S. data on 55 product categories across the music products industry. Find ten years of figures showing sales by unit volume, wholesale and retail value, average unit price, and year-to-year trends. A complete analysis is included.

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Buy All Four

The best price on Music Trades’ four most popular reports: the Music Industry Census, Top 100 Suppliers Report, Top 200 Retailers Report, and Top 225 Global Report.

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A close-up of a guitar neck with a price tag attached, marked €4000, highlighting a premium instrument in a music shop setting.

International Dealer Sales Report

Find sales and company data – including revenues plus employee and location counts – for 327 leading retailers in 58 countries where music products are sold. Includes complete analysis and company profiles on standout retailers around the world. The Excel version includes contact information and market data by country.

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Quarterly Retail Sales Report

A snapshot of the latest U.S. sales in 15 music product categories, plus regional data, analysis, and trends going back eight quarters.

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Import Tracker

The most recent quarter’s import figures for key music product categories by product type, price point, and country of origin, plus year-to-year trends and analysis.

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The State of the Online Retail Marketplace

The top 50 online music retailers worldwide, ranked by revenues – plus contact information, base country, employee count, products carried, and year-to-year trends. Three years of data included.

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2024 Accessory Market Analysis

This all-new report presents three years of data on U.S. retail and wholesale volumes for all key musical instrument and audio accessories that collectively accounted for over $1.2 billion in retail sales in 2023.

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